Vital stats
Line started in 2000 with PowerShot S100, which retailed for $599 with 2 megapixel sensor and CF storage.
History
We've no personal attraction to Canon, but it's tough to argue the importance of the PowerShot Digital ELPH range during the noughties. First emerging in early 2000, the 2 megapixel S100 sparked a revolution in the point-and-shoot arena by enabling the (mildly affluent) Joe and / or Jane to afford a pocket-sized digital camera with image quality that was more than passable -- and even today the lineup is as significant and well-respected as the day it was introduced. The line took handheld cameras to a new level of thin (borrowing heavily on the already-popular ELPH line of fashion-forward film cameras), and starting with the SD100 model in 2003 it also helped kick start the SD obsession that carries on today. Various manufacturers have attempted to achieve the same level of success by jacking up the megapixels and slimming things down as much as humanly possible, but when you think P&S, you probably think Canon first (and for good reason).
Editor's take
My first experience with the Digital ELPH came in early 2005, when I was gifted with an SD200. Turns out that unboxing would lead to a lifelong obsession -- or should I say love / hate relationship -- with the Digital ELPH. I've since donated my SD200 to my dear mother, and it's still pumping out reasonably decent photographs to this day. I can't say the same about the pair of SD850 ISs that I've owned, both of which are currently sitting on a shelf of defunct gadgets after being dropped onto hard surfaces (and in turn, obliterated) during trips to Montreal and Philadelphia, respectively. You'll notice that my own clumsiness didn't stop me from purchasing the exact same camera to replace my first shattered SD850 IS, and I can say with some degree of certainty I'll pick up a Canon to replace it. Probably something a little more me-proof, though. - Darren Murph
Line started in 2000 with PowerShot S100, which retailed for $599 with 2 megapixel sensor and CF storage.
History
We've no personal attraction to Canon, but it's tough to argue the importance of the PowerShot Digital ELPH range during the noughties. First emerging in early 2000, the 2 megapixel S100 sparked a revolution in the point-and-shoot arena by enabling the (mildly affluent) Joe and / or Jane to afford a pocket-sized digital camera with image quality that was more than passable -- and even today the lineup is as significant and well-respected as the day it was introduced. The line took handheld cameras to a new level of thin (borrowing heavily on the already-popular ELPH line of fashion-forward film cameras), and starting with the SD100 model in 2003 it also helped kick start the SD obsession that carries on today. Various manufacturers have attempted to achieve the same level of success by jacking up the megapixels and slimming things down as much as humanly possible, but when you think P&S, you probably think Canon first (and for good reason).
Editor's take
My first experience with the Digital ELPH came in early 2005, when I was gifted with an SD200. Turns out that unboxing would lead to a lifelong obsession -- or should I say love / hate relationship -- with the Digital ELPH. I've since donated my SD200 to my dear mother, and it's still pumping out reasonably decent photographs to this day. I can't say the same about the pair of SD850 ISs that I've owned, both of which are currently sitting on a shelf of defunct gadgets after being dropped onto hard surfaces (and in turn, obliterated) during trips to Montreal and Philadelphia, respectively. You'll notice that my own clumsiness didn't stop me from purchasing the exact same camera to replace my first shattered SD850 IS, and I can say with some degree of certainty I'll pick up a Canon to replace it. Probably something a little more me-proof, though. - Darren Murph
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